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Blue underlined links are perhaps the most powerful pattern type in recent times.The prime rule in defining Action Paths is not to make visitors scroll to find actions.The appropriate placement of elements can play a vital role in defining user behavior on the site. Its better to create an asymmetrical space when you are trying to draw attention to specific actions on the web page.The majority of the world population reads from left-to-right and top-to-bottom. While regularity ensures a clean layout and consistency in the web page, balance is essential for users to concentrate on certain elements.Balance is not the same as regularity.A comfortable user-experience promotes your credibility and prompts them to invest their faith and money in your company.